Workplace innovation
It includes a change in business structure, HR management, or relationships. It improves motivation and working conditions for employees, which leads to increase labor productivity, innovation capability, market resilience, and overall business competitiveness. All enterprises can benefit from workplace innovation.
Globalization context
Companies face new challenges in a globalization context such asfast technological advances, demographic change and changing consumer demands.Continuously reinventing products, services and processes is essential for their survival and success. Senior-level teams need to take advantage of the creativity, ideas, and commitment of the entire workforce. Leaders need to empower others to take initiative, as well as train and support them towards successful results. They must become the champions of employee empowerment, participation, and voice.
Changing the workplace culture
Over the last years, startups have been pivotal in changing the “office (or workplace) culture”. Working in startups is often quite intense and schedules constantly change. Consequently, offices had to become much more comfortable and friendly for those working on it, and organisation models more flexible.
Objectives
Following the example of this startup trend to promote competitiveness and innovation, the idea for the Start at Best project emerged. Start at Best is a H2020 funded project with focus on Workplace Innovation. Its aim is to attract more SMEs to jump aboard the workplace revolution, highlighting 4 main objectives:
